Good question, and honestly, it depends who you hire. I like getting stuck into your business properly. Strategy, content, social media, campaigns joined up, thought through and delivered well. No handing you a 100 slide pitch deck and disappearing. Just marketing that works as hard as you do.

When you work with an agency, you're often paying for a lot of people you'll never speak to. With me, you get straight to the person doing the thinking and the doing. No account managers, no hand-offs, no fluff. Just senior-level marketing expertise without the agency price tag.

Not at all. I'm based just outside Hexham, a few miles from Hadrian's Wall, but I work with small and medium sized businesses right across the UK. If you need marketing support I am here to help.

Everything from marketing strategy and social media management to blog copywriting, content marketing, email marketing and campaign strategy. If you're not sure what you need yet, that's fine too. Half the time, figuring that out together is where we start.

It varies and I'd rather be straight with you than throw out numbers that mean nothing without context. What I can tell you is that I can offer retainers, project-based work and day rates, so there's usually a way to make it work. It's almost always less than you'd spend on an agency or an in-house hire for the same level of thinking.

It's definitely a sweet spot. I work a lot with B2B professional services and regulated industries the kind of sectors where credibility, trust and getting the details right really matter. If your industry is complex, heavily regulated or just genuinely hard to explain to the outside world that's exactly where I'm most useful. Though if you're B2C, don't let that put you off. Just ask.